One of my most requested topics / questions to ever flow through my social media: all about self tanner! I am sure everyone and their mother is aware by now how absolutely awful tanning salons are for you. We cancelled our tanning memberships almost 8 years ago today and I can safely say my skin looks years and years younger. That being said- I love being tan year round but we live in Iowa!

I have been using Rossa Self Tanning (my code is BOWMARFITNESS) since 2015 and have been working with them since 2016! It’s a product I truly believe in and stand behind. I have tried a ton of bad self tanners before and this one will make you believe in self tanner again if you have been personally victimized by other brands!


The night before I apply tanner, I will exfoliate and shave. The day I apply, I shower before and dry off completely. I do not add any product to the areas desired to be tan. My two personal favorite products are RAPID and the FOAM. I apply with the mit.

I wear loose clothing to bed once applied. Checkout my IGTV videos on Sarah Bowmar Instagram for visuals on how to apply (especially to the hands)! Josh does my back but I know some girls use long wooden kitchen spoons and place the mit over the spoon to reach their back.

You can tan your face if you want, I do not! We are outside enough during the week to get a little color to where I don’t need to add anything!

In the morning, I rinse off (do not use soap). Pat dry once out of the  shower. this will help prevent the tan from streaking or  fading unevenly. The color varies from person to person on how long it lasts (skin pH, showering, sweating, etc), I personally apply twice a week! I only apply the color to the areas that will be seen over the coming days. If I don’t plan on wearing shorts to the gym, I won’t use any product on my legs. This helps the bottle last much much longer!

This product smells amazing too which I know is a huge concern for many when it comes to self tanner. It also shouldn’t transfer to your clothes if you follow the above steps properly!